If economy continues to sag and unemployment continues to rise, it won't matter what the earnings are for Lifetime. If you are buying for 3-years out and for first time, I believe today will be a great time to start a position.
My positions are 1/3 at $40. 1/3 at $30. I'm waiting until next earnings report to add my last commitment to this stock. Patience is required. Shorts have the leg up, for now. Good luck to all longs.