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Rovi Corporation Message Board

  • emerald_islerr emerald_islerr Apr 5, 2013 6:26 PM Flag

    ROVI presenting at the NAB Show

    Driving Engagement: Companion vs. Convenience

    Date: Sunday, April 7
    3:45 pm - 4:30 pm

    Location: Encore 2

    Driving Engagement: Companion vs. Convenience While 2nd Screen companion experiences are a phenomena in the home, they are mostly used as a 1st screen viewing device outside the home. How do tablet and smartphone manufacturers manage this dual-purpose design in their ecosystem from TVs and tablets to mobile phones and gaming consoles? Is the 2nd screen experience about controlling the living room devices to find and serve up and even view content or is it about an enhancing the viewing experience and sharing with friends, leveraging the interactive and social capabilities of today's tablets and smartphones? How will the 2nd and 1st screen experience converge as multi-screen and 2nd screen begin to be delivered from the same app?

    Mark Budash, Senior Program Manager, Microsoft Xbox SmartGlass
    Kanaan Jemili, Ph.D., Senior Vice President, CE Products, Rovi
    Nate Williams, Head of Software Market Development, Motorola Home

    Registration Package:
    Ticketed Event

    Education Program:
    2nd Screen Sunday

    Nice group of fellow presenters...


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