However, DISH is increasing market share rapidly. Primestar is losing rapidly, and DirecTV losing slightly. Extending the current "market share trendline" shows DISH taking over the number two spot around August of 1998. These trends have been in place for about 1.5 years, so I think its reasonable to assume they will stay in place.
Jan 97 Jan 98 DirecTV: 53.18% 51.86% Primestar: 37.92% 30.93% Echostar: 8.09% 17.21% Alpha: .81% -
Plot these percentages on a month to month basis, and the trend is obvious.
This is one of the reasons I own this stock. Market share is VERY important. Generally, over 20% is good. Echostar is headed there quickly. If you don't have a significant piece of the pie, you'll end up like the Macintosh or BetaMax. The better product does not always win. I learned this one the hard way.
sellhy, your statment doesnt make sense???? dont you see that if Echo's market share is going up (obviously they started at zero some time back) then by definintion, the other competitor[s market share will go down...dont you see it can only add up to 100%? rob