Sory, I have used Jim when his mane is in fact Jeffery:
Please read this and then consider his ability to generate shareholder value.
Jeff began his career in Marketing with The Quaker Oats Company and held a variety of progressive positions in both marketing and sales in Canada before moving to the U.S. with Quaker in 1994, where he led the Quaker Wholesome Snacks Division as VP Marketing.
In 1999, Jeff joined Pepsi Co as President of Pepsi Cola Canada. Under Jeff’s leadership the company underwent a period of significant innovation and market share growth expanding their Brand presence in such well known areas as Aquafina Bottled Water, Starbucks Frappuccino and popular Line extensions of Brand Pepsi.
In 2002 PepsiCo acquired the Quaker Oats Company and Jeff returned to his old Company in Chicago to help lead the integration of the Quaker Oats/Gatorade acquisition.
In 2005 Jeff joined Priszm Income Fundas the President and COO. Priszm is a publicly traded Restaurant on the Toronto Stock Exchange with a portfolio of popular brands such as Pizza Hut and Taco Bell and is also one of the largest Independent KFC Franchisees in the World. In January 2008 Jeff was appointed Chief Executive Officer of Priszm.
In December of 2008 Jeff returned to the USA as President/CEO ofEinstein-Noah Restaurant Group a National Chain of Bagel Bakeries that is publicly traded on the NASDQ stock exchange with their Headquarters in Denver Colorado.
Throughout his career Jeff has been involved in numerous industry functions, including positions as an Executive member of the Consumer Products Council of Canada, Chair of the Canadian Soft drink Association and a Director of Corporations Supporting Recycling. He is currently a Director of Rocky Vista University, an Ostepathic Medical School located in Parker, Colorado.