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American Apparel Inc Common Sto Message Board

  • kemnan_7 kemnan_7 Jan 20, 2013 3:24 PM Flag

    APP Sales and Groupon

    American Apparel's Profits Are Getting Clipped Thanks To Groupon
    Sam Ro | Jan. 11, 2012, 1:14 AM | 10,272 | 5

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    American Apparel
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    Just when it looked like things were starting to look up for cash-strapped American Apparel, profits are reportedly getting shaved.

    Why?

    Groupon.

    From The New York Post's James Covert:

    The hipster clothing chain racked up impressive sales gains during the holidays, but profits were squeezed hard as it took steep discounts, including those from a barrage of Groupon offers nationwide, sources told The Post.
    ...
    American Apparel rang up millions of dollars in the fourth quarter selling cardigans, corduroys and sexy leggings through the daily deals site — a heap of bargains amounting to a “small but material” percentage of the company’s $157 million in total sales during the period, said one source briefed on the company’s finances.

    Read more: http://www.businessinsider.com/american-apparel-groupon-2012-1#ixzz2IY6hIrGd

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