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  • flankenking flankenking Apr 26, 2012 5:50 PM Flag

    All love Spreebird

    THE GROWTH IN THE DIVISTIONS OF LOCAL.COM

    Owned & Operated: Revenue Streams and Mid-Term Growth Expectations

    Clear biggest space in 2011 with 65% of the revenues.

    Mid-term-growth-rate of this revenues by Local.com = 15% against 10% in this industry.

    Long-term gross margins = 30%

    Competition/Peers: Google, Yahoo, Bing, Yelp, superpages.com



    Network: Revenue Streams and Mid-Term Growth Expectations 6

    Second biggest space in 2011 with 21% of the revenues.

    Mid-term-growth-rate of this revenues by Local.com = 30% against 10% in this industry.

    Long-term gross margins = 50%

    Competition/Peers: mojopages, inuvo, Datasphere, Chitika, matchbid, Citygrid



    Sales and Ad services: Revenue Streams and Mid-Term Growth Expectations

    Third space in 2011 with 14% of the revenues.

    Mid-term-growth-rate of this revenues by Local.com = 50% against 20% in this industry.

    Long-term gross margins = 80%



    Daily Deals: Revenue Streams and Mid-Term Growth Expectations

    Part of the this space in 2011 with 1% of the revenues.

    Mid-term-growth-rate of this revenues by Local.com = 60% against 15% in this industry.

    Long-term gross margins = 100%



    Subsprictions: Revenue Streams and Mid-Term Growth Expectations

    Part of the this space in 2011 with 2% of the revenues.

    Mid-term-growth-rate of this revenues by Local.com = 50% against 20% in this industry.

    Long-term gross margins = 80%

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