There is nothing showing on this message board detailing exactly what the deal with l'oreal was. Telling someone to leave the board and or to stop posting "stupid" topics when, according to you, it is "obvious". What is obvious is he did not do his research to look into the reason for the jump. In my humble opinion what should have been said is, "the reason for the jump is a deal with L'oreal (post link here for details regarding deal), and the reason for the drops are numerous, check all the previous posts from the past 3 weeks". just a nicer way to say it. But again that is just my opinion.