WE are in the 21st Century. Retailing has changed. The customer that has money is the APPLE CUSTOMER.Dump the blue collar, low education, low aspirational customer for those who are well educated, well placed in top income jobs, live in affluent counties, love the new trends, and SPEND MONEY! Go the Apple website and see what locations APPLE stores are in where NORDSTROM stores are!Those are the markets. GO AFTER THEM!