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J. C. Penney Company, Inc. Message Board

  • borjipaesanodeli borjipaesanodeli Jan 19, 2014 12:05 PM Flag

    New Article on The Street proves what I saw

    JCPenney is coming back really strong.

    Sentiment: Hold

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    • There is no issue for JCP which can't be identified, rectified, and eliminated quickly enough to right the company. I was pleased with the store closings, but stockholders need greater cost savings. Unless the Q4 revenue and GM numbers are quite good, JCP better move quickly to slash expenses or will be guilty of mismanagement.

      Retailing is not going to disappear. If you visit old cities surrounding the Mediterranean, at the center there was a marketplace. There have been changes over the last 4000 years, but retailing has always been an important activity.

      Amazon is not redefining retail, unless you consider the future of retailing is to fool investors into thinking that you never have to make a profit. They're also taking advantage of the fact that sales tax is not collected by them or paid by the buyer for much of what they sell. When those two advantages are eliminated, Amazon will be the greatest short in history.

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