Amazon makes $200 million in profit and it squeezes up 25%
Exxon makes $10,000 million in profit and it goes up 2%
Like some people were saying, it's pretty easy to throw some numbers around to create the perfect storm: earnings surprise, Kindle mania, and shorts squeeze. Bezos is still running a hedge fund with AMZN and it looks like he just killed some competition today.
Jeff Bezos runs his company much like Eddie Lampert (SHLD, AZO), Steve Wynn (WYNN) and David Simon (SPG) does. When they feel like selling some stock they create a perfect storm and then keep it going for a month or two while they dump stock.
Then they release a bad quarter and then you realize your roof was built with wood shake when the storm comes.
I think AMZN can potentially go higher for days if not weeks. Shorts are on the defensive, obviously AMZN stock isn't even correlated with the market today (same goes with BUCY and TROW).
I would only buy puts or go short, if you are able to average in.