- WWE will distribute a Rolling Stones concert this year as a live pay-per-view event entitled "One More Shot." The event will take place Dec. 15 in Newark, New Jersey at the Prudential Center.
"WWE is ecstatic to bring The Rolling Stones into your living room," said WWE chief Vince McMahon.
Sentiment: Strong Buy
Oh well, this is another endeavor outside the core product, wrestling (excuse me sports entertainment) that probably will result in yet another financial loss for WWE.
I would say that this will have no material impact on the company's operations.
Just another diversion.
Curious, how much will they charge for viewing this event, and will it be available on all the major cable outlets?