Analysts say its is too late for BB10...I say it is perfectly timed.
Lets see now...if BB10 came out 1-2 years ago, it would have come out at the peak of Apple iphone 4/4S. Those were very successful, and BB10 would have a bigger challenge grabbing market share. Andriod was new and hot.
But now IOS is getting old...no innovation anymore. RIMM has time to polish their product, and timing is perfect as NOW people are looking for something new apart from IOS and Android. Why is why NOK is doing so well with #$%$ WP8. People will still keep buying IOS and Andriod, but there are a LOT of people looking for a change now, which may not have been the case 2 years ago.
Think about it...this is the right time for a new OS. If RIMM can execute they will be successful. Just as NOK.