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Krispy Kreme Doughnuts, Inc. Message Board

  • fisk007 fisk007 Feb 19, 2013 2:38 PM Flag

    England store opening

    Since Yahoo won't allow a response to the earlier message about the English store ening...

    Just wanted to point out that this is a case study on the importance of the BRAND.

    The marketing by KKD is second to none...(not that they need to market).

    There must be must be multiple entities that would love to add KKD to their stable of BRANDS.

    Krispy Kreme could be the crown jewel of a conglomerates List of BRANDS.

    Would have to guess KKD would require a HUGE Premium to do a deal.

    As high as $22 to $24 would be my guess.

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