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QUALCOMM Incorporated Message Board

  • diligentconqueror_m diligentconqueror_m Dec 28, 2012 12:34 PM Flag

    Tablet, Smartphone Activations Soared This Christmas ~ Published: Friday, 28 Dec 2012 | 11:10 AM ET

    It was a very techie Christmas.

    More Android and Apple iOS devices were activated on Christmas Day than on any other day in history, according to Flurry, a mobile analytics firm.

    On Dec. 25, more than 17.4 million devices were activated, which is 2.5 times more activations than there were on Christmas Day in 2011, according to Flurry.

    To put the surge of activations in perspective, Flurry established a baseline for how many devices were activated on a daily basis for the first 20 days of December.

    According to Flurry, there were about 4 million iOS or Android devices on average activated daily during Dec. 1 to Dec. 20. So activations soared on Christmas Day by more than 332 percent above the baseline. Last year, activations reached 6.8 million on Christmas Day.

    Along with the surge in activations of iPhones, iPads, Kindle Fires and Samsung Galaxy devices, there was also a jump in the number of apps downloaded on Christmas.

    On average, the number of apps downloaded daily during the first 20 days of December was about 155 million. On Christmas, though, that number jumped 112 percent to a record 328 million apps downloaded in one day.

    Sentiment: Strong Buy

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