My best guesstimate is that KFT has averaged about seven cents in free cash flow to equity per dollar of revenue over the last three years and has grown revenue by about 3.5% per year over the last ten years. At the current price of $31.45 per share and a trailing revenue per share of about $24.29, I believe KFT should generate an annualized total return of about 9%. I wasn't overwhelmed by that, but nevertheless did make a buy at $29.98 on March 17th of this year. The dividend yield alone is better than what I'm making on my money market sweep account.
Guesstimated annualized total return = 0.070 x $24.29 * x 1.035 / $31.45 + 0.035 = 0.090 = 9.0%