I have been watching hours and hours of Netflix while they were bashing the Netflix stock just 5 months ago. Now the stock tripled (and I am a slow technology adapter).. and now I am playing hours and hours of ZNGA games. I think I will take account of my experience. ZNGA may double or triple like Netflix in 6-12 months no matter how hard they bash ZNGA
The way I look at ZNGA is analogous to say if ZNGA was a popular coffee shop (games being somewhat addictive) at a very popular mall (facebook), that has recently expanded to opening a marijuana cafe in Amsterdam (online gambling in the UK), with a good possibility of legalization I guess literally of both that and online gambling in America. In short, I'll bet on the drug dealer making money in the long run.
Netflix had reported loss for 2012 1st quarter... I think ZNGA will definitely surprise with the advertising revenue on the mobile gaming side (which has 70 million active users). I've been seeing more and more visual ads after each move and also there is voice-only ads while one is playing the game