Mobile advertising? Wake up people. It is SMOKE & MIRRORS. REALLY. 20% of your mobile screen will not sell you ANYTHING. NADA. NOTHING. When was the last time you paid ANY attention to an ad on your phone? SERIOUSLY.
THERE IS NO MARKET IN THE MOBILE SPACE FOR ADS - SORRY, BUT THIS IS THE TRUTH. FB EXECS DEEP DOWN PROBABLY ALREADY KNOW IT..AND/OR THEY SERIOUSLY ARE WORRIED ABOUT IT. THAT IS WHY THE CONFERENCE CALL WAS SO FRICKIN' DOWNTRODDEN. IT WAS AWFUL. LISTEN TO IT YOURSELF, AND THEN GO LISTEN TO ANY REAL COMPANY'S CONF CALL. YOU WILL SE TH DIFFERENCE IF YOU USE YOUR BRAIN.
FAKEBOOK TO TRADE RIGHT ON TOP OF THEIR CASH......SOON.
If you are not able to get 3x to 10x CTR on mobile versus webpage, hire a professional. Mobile ads make serious money. Go to any IM forum. Ask an advertiser or marketer. The growth mobile ads is real - not just Facebook.