IMO, it is not very important. Of course, only my opinion. First time in a long time that options were in-the-money and execs had to take action to avoid expiration. They just excercised and sold.
For Intel, there is some insider selling but a big chunk is option expiration related. I think there were a couple large, repeated insiders selling (SODHANI ARVIND, HOLT WILLIAM M). There was a number of options that were going to expire 10/31/2011 from the 4/31/2001 dotcom option repricing.
One example would be the 200,000 shares that Paul O. exercised and sold immediately. The exercise price was $24.365 per share. This option was underwater and worthless until mid-Oct. None of them had any plans to either buy or sell until the Intel price exceed the $24.365 level. At that price, the options of every executive went slightly into the money.