Our [Intel's] advantage is design and Integrated Manufacturing. Our advantage is certainly in the combination of process technology married to our SoC. We have an advantage in graphics and we are ON A PAR IN COMMUNICATIONS (ie. LTE); we are number 2 in communications behind them [Qualcomm], we think our products are better in power management, but it's the INTEGRATION...when you look at a SoC, the way that products are built today...now it's all put together, so they're not separate elements anymore, its the combination. You actually have the graphics and the CPU and the communications together and Intel has all 3 and on top of that we have the thing that make them go all together in the smallest, most cost effective way which is Integrated Manufacturing that have node leadership...We think we can make them [SoCs] better. We think we can make them smaller. AND WE THINK THAT INTEGRATION IS WHAT WINS.