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MAKO Surgical AO Message Board

  • kaylawa kaylawa May 20, 2013 11:07 AM Flag

    Blue Belt's Comedy of Errors Continues (co-marketing).

    As we know the lawsuit with MAKO was settled on Mako's terms despite BB earlier saying they'd aggressively defend themselves. Stryker's lawsuit against BB appears to be on track (Stryker vs Bruty, Blue Belt). And now despite their insistence that they are open architecture (a point they try to emphasize in the co-marketing press release) they have a stuck a co-marketing agreement with DJO for their Epik partial knee. Yes, the same Epik partial knee that just had their post-market clinical study yanked, "This study has been withdrawn prior to enrollment. Unable to enroll any study participants." Their open architecture plan is problematic for their lack of revenue and the big buys are unwilling to cut them a big enough piece of the pie to even make-up the pay for the Blue Belt tech in the OR. That seems to be the problem at least to this layperson. The Epik will give co-marketing a go as they have nothing to lose. Gotta love Blue Belt's PR writer "We..look forward to rolling out support for the EPIK Uni-system to our clinical sites". Yep, all TWO of them. LOL

    Sentiment: Strong Buy

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