Freescale to can its 1.MX7 (processor for tablets/phones) as firm refocuses
Development costs for the high end chips run into the tens of millions of dollars for players serving the high end market, which has led to a situation where only around four top players can compete and justify the cost,
Nvidia, Qualcomm, Samsung and Apple have managed to carve out the most lucrative niche of the high powered mobile processing market, leaving smaller players to fight over the scraps.
PS: Note that NVIDIA leads the list.
You seem to have Omitted where all those highly talented Freescale
high-end SoC semiconductor engineers are going next.
"Freescale itself is not disclosing the specific numbers of layoffs, but a recent report in Israel’s Globes business news said the firm’s local division was laying off 100-200 of its 500 employees.
Sources have also claimed AMD [Advancing Micro Devices] has Hired the team Freescale let go in Israel to take a run at the high end SoC app processor market, though those rumors have yet to be confirmed.
Freescale’s i.MX 6 product line has been Extremely Strong, with a broad array of design wins secured with leading manufacturers across a range of application spaces.”
Looks like nvidia gets even MORE competition.
In the high-end SoC business.
From the 200 or so new AMD engineers hired-away from Freescale.
Now, this can't be a good thing for nvidia, right ibbey?