.. maybe the lady in the commercial had fallen down, but this stock is poised for take-off! They are hiring like crazy, their sale are increasing, both by upselling to existing customers and by enlarging their customer basis. Moreover they are about to achieve scale large enough to justify investments in infrastructure (already planned for) that will: 1) cut cost in the short term 2) allow to increase sales without increasing costs (not at the same rate).
Look at the cash flow, the have 20 cents of free cash for each $ 1.00 of sales, and 6 cents of pure profit, neat-o. Moreover their business model, now proven, scales like a cookie cutter, they serve about 350,000 customers, there are 100,000,000 households in the US, and after 9/11 everyone is worried about security. CHAK-CHING!!!!!!!!!!!!