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Yum! Brands, Inc. Message Board

  • banerjeesanjay banerjeesanjay Feb 1, 2013 10:28 AM Flag

    Dead stock - Next week another 52w low :)

    Sell if you can... mark this post!!!

    Sentiment: Strong Sell

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    • On second thought the smart play may be to short MCD. MCD has a smaller, yet still significant, exposure to the new "food quality" standards coming in China. True, they are insulated somewhat from losses with their franchise business model vs the direct ownership employed by YUM yet, the huge movement in MCD seems over done and they are ripe for a correction. If China YUM sales remain low YUM will sneeze but MCD will catch the cold (as they are truly over exposed to anything less than perfection). MCD may hit the 100 target my end of year but he needs to make the mandatory retrograde movement before it can ultimately go forward. I fully admit that I don't have the analytical skills of most of the posters on this board and that this is just a personal deduction from my own experience base.

    • The really bad news is out so a new low is out of the question. Hopefully the stock just retraces to 63-64 and continues to form a new base. If we don't go below 60 the future will improve even with the unavoidable late Feb early March political shake up that will agitate the market.

 
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