Time will tell, but as a PEP & SNMX shareholder, if Indra is saying:
"We want to be out there with a product that is outstanding, not one that is just good," said Pepsi CEO Indra Nooyi at a conference hosted by Beverage Digest.
"We are very close," she said, referring to a line-up of products that she declined to identify.
Nooyi said a breakthrough would involve not only sweeteners, but ingredients to balance the impact of those sweeteners. This includes making "one teaspoon of sugar taste like four" or cutting short the taste of a sweetener's flavor, thereby preventing an aftertaste"and that is referring to SNMX technology, YOU WILL see it in 2011. She is a VERY smart lady, and does not miss set expectations.