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Aéropostale, Inc Message Board

  • koyanniskattsi koyanniskattsi Aug 8, 2014 12:41 PM Flag

    No News =

    ARO dead in the water. 25 to 45% haircut is coming with the next disastrous earnings report. Nothing has been fixed and the enormous cash burn will shock even jaded ARO bagholders. Once we get under 2 there may be some levelling off before the cash runs out in winter

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    • You know you will be out of any short before the report and are trying to get out since you were right so far and want to protect a gain. It's too dangerous to hear that the new campaign is actually working no matter what the last quarter looked like. The stock would be up 50-100% overnight and some big money would come buying. Now is probably a better time to get out of a short since it looks like retail is picking up and the 52 week stock is probably not getting any lower from here.

    • I disagree. They have relauched their website and they've made changes to their assortments. I think they'll have a pretty good H2, with back to school and holiday. Seems like folks did not shop too much this summer, enjoying the weather after the long winter. I think there is some pent up demand and we'll start to see the malls filling up over the next couple weeks. ARO will get its share. Just my opinion.

      Sentiment: Buy

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