There is so much money to be made shorting financials and consumer discretionary, I am not long anything as I see no need. IMO being short is the safest play right now besides being cash. Being long means taking on crazy risk for limited gains.
I am nowhere near Apple, closest would be I am short IBM... also I recently heard Bill Flekenstien is short IBM as well so I feel better about what has been so far a losing position.
I am short, but doubt it. This is the biggest loser company possible in this environment and that for the next 2 years. Still, there are buyers/funds out there that think this is a nice safe name that their investors will not be against owning. Eventually, these funds will be selling and bbby will crash. I just don't think it's now....even though I wish it was.