Maybe they were stronger in Europe Q.4 than everyone is expecting. I'm watching WTW because I'm in DIET (ediets.com) and if WTW rocks DIET may get a bump. Then again, we could see WTW trail off soon if this is just unfounded speculation based on last year's fireworks. IMO
Since WTW's sales are shifting to online, they will now be competing with a bunch of better and FREE services and smart phone apps. This isn't rocket science and there's no way the market they are targeting using Barkely and Jennifer Hudson will want to dish out $30 or $40 a month for something they can get for FREE! Most will sign up for a month, learn the system and then drop out.
Before this latest massive short squeeze buy in, WTW was approaching 52-W lows, so suddenly it's so great? I don't buy it.