One would think they would do a better job of getting this machine to market. After the recent announcement I went on-line to see what the vacuums cost. While I did not exhaust all possibilities, I could only find mention of the lower end model on Walmart site and left without seeing/remembering what the price was. I could find nothing on Target's site except the bags.
These vacuums are not going to sell themselves nor are financial news releases an effective way to sell them. CTIB needs collaborate with SC Johnson to get these promoted at the various stores that sell them in a more timely manner.