Yes, shorts pay dividends and interest. Yes, institutional share lenders get full interest for lending out their shares. No, despite appearances, your margin doesn't belong to you until you replace the shares. Yes, paying interest & dividends to short a healthy company at value prices in a bull market is financial suicide.
But shorting other things at other times can be a great move.
And I agree. But see how simple the message becomes when I boil it down, doggydogworld?