Google the SF Gate article "Despite drought, skiing still great in Tahoe". Sounds like they are able to make plenty of snow, and conditions are ideal - light jacket, sun, no wind. It sounds a bit ... heavenly.
Priced for growth, not perfection. How many more ski resorts can they add to the portfolio? How many more vacation rentals can they add? No need to worry about Tahoe. Tahoe will take care of iteself. People come there for more than the snow.