Should be good for increased utilization of AWAY's ReservationManager and/or purchase of AWAY protection products.
Furthermore, vacation home renters are going to be a lot better off going through AWAY than going out there on their own. Compare/contrast the relative security of buying something on eBay v. buying something on Craigslist, site unseen. Both entail risks and things happen, but eBay is a much safer forum because it has safeguards in place. AWAY is currently evolving like eBay has.