You will care a lot. By the way it is a strategic partnership and not one anyone should expect to see how that relationship will be judged based on MSLPs next earnings. By the way - a small correction to your post. The revenue report is due out by the end of the month.
Could be, it is pretty undervalued at this point, and volume is pretty light. You usually see an uptick in volume before a big announcement.
There is little resistance from here to 10... so a big move is very possible.