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Gannett Co., Inc. (GCI) Message Board

  • t4two45 t4two45 Jul 28, 2009 12:05 PM Flag

    Ad Revenue Up for July and August

    Extensive advertising (both pro and con) on health care legislation will increase in coming weeks, especially for GCI's TV broadcast stations and advertising has really been picking up for print and broadcast for the auto industry, especially promoting huge clunker discounts. Expect revenues to enjoy big uptick for GCI and other media. Back-to-school promotions will also boost the top line for many of the newspapers across the country. We're expecting strength in other areas as well as consumers get their big toe back in the water. JMHO.

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