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Netflix, Inc. Message Board

  • countingpumpkins countingpumpkins Jun 12, 2002 12:34 PM Flag

    Barrier to entrance - Tobin Smith

    Tobin, you're wrong!
    It is not likely Blockbuster or anyone else can
    operate like NETFLIX... NFLX uses the mails - very efficient - you don't have to go to some crowded store front, NFLX uses the internet to allow you to keep renters queue - how would WalMart do this & how would they maintain the queue lists - in store kiosks? (haha), NFLX is already the leader in this marketing methodology - what's the learning curve here.
    This is a true 'INTERNET' business, dealing with savy customers who have no time for lines
    and trips to the 'store'. We can in minutes, order what we ant form our homes or office desks.
    No, I don't believe it would be possible to make an entrance. I do think however a buyout is very possible.

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    • blockbuster, wal-mart and amazon will ALL get into the DVD rental business... Amazon or wal-mart will buy NFLX to kick start the effort.

      just my prediction...

      • 1 Reply to lanakilaviking
      • I think for anyone to make a profit in this
        specific market you really have to have your
        system dialed in to reduce costs at every turn.
        Blockbuster has the financial backing from mom
        to attempt it but I just don't think they can
        pull it off. Amazon on the other hand has the
        background but their own website sucks so much
        that I don't even use them for book purchases
        any longer.
        As for someone buying nflx I was thinking more
        along the lines of Viacom. would be a better
        investment than Blockbuster

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