Another "PUMP" this coming week: Pacific Crest pumped up its price target on the stock to $225 from $160.
March 26, 2013. Netflix jumped more than 5.4% to $190.61 after Pacific Crest pumped up its price target on the stock to $225 from $160. In a note to clients, analyst Andy Hargreaves cited “increased margin and subscriber assumptions” as the main driver for the move, predicting that the company’s U.S. streaming business will reach 36 million subscribers by the end of 2015.
“Netflix’s huge database of subscriber viewing habits should allow it to invest in original content where it will be most effective, while purchasing third-party content across an array of genres that can attract an extremely large audience,” he wrote.