Agreed. Yesterday, retail in general was up 1-2% in a day that the broader market was down. The fact that SKO was neutral, was actually a positive.
With another rate cut on the horizon, this will only contribute to the momentum of this entire sector.
Understanding that the entire sector will remain strong for a couple of months going forward, more money will continue to rotate out of other underperforming sectors. Fidelity with their increased position (12.6%) in this company IMHO demonstrates the point.