else-149 stores for Spring 2012
Up to 300 for Fall 2012
Moving to 600 by Winter 2012.
Each of the next 4 quarterly reports, we should have at least an increase of 100% of else locations. Depending on speed of rollout, could be much more. Would be nice to be in 450 doors for spring, which would be a 200% increase.
Had 5 boutiques/22 total stores to open 2012
End the year with 11 boutiques/30 total stores (120% increase in boutiques/36% increase in stores)
We should be up to 14/33 the first half of this year,
19/38 by EOY 2013
100% else location increase refers to comparatively to 2012 for the same reporting period. Last year, only 149 doors for spring and summer deliveries, will be at least 300 this year....but should be much more.