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Panera Bread Company Message Board

  • got_bread got_bread Mar 3, 2006 4:38 PM Flag

    A mindless long's story..

    5 years ago, I spotted this company building one of it's Panera bread shoppes in my neighborhood. They were building it in an old Boston Market. (How's that for irony?) I never thought it had a chance. Then opening day, the place was mobbed. Every day, same thing. In those days the parent company was called AuBuPan so it took a little digging to find it. That was when the market cap was $177mil. After a while, I'd go inside, sit there and watch people falling all over themselves to leave as much of their money as they could in the place. I couldn't believe what I was seeing. So every day, I'd go home and buy another 1k shares. I bought so many shares I was picking up change at the MCD drive-thrus for money to buy more.

    When it split a few years ago, I unloaded a little to pay off the house, buy new cars, pay for all my kids college educations, drape the Mrs with diamonds, and to tell my boss .. I'm retiring thank you.

    I still have a boat load but am comfortably doing well in a number of areas. Sold a little the other day to invest in a commercial oil well.

    It's just bread and being 'mindless'. What a great country we live in. What a great company this is..

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    • Hot

      My "perceived personal view" of dumonts is more of your lawyer-speak. I think anyone who reads this board knows that I think dumonts is a pedantic know it all who actually knows little. That is not to say that he always wrong -- you know the old saying: "Even a broken clock is right twice a day."

      In any event, it is sometimes spooky that you and I think so much alike when it comes to other stocks. I recently bought an initial position in LBIX in the high 1.30's. While it is highly speculative, it looks to me like it could be a very very big winner. It wold not take much for the stock to triple IMO.

    • Fresh,

      I'm surprised that you allow your perceived personal view of Dumonts to obscure an obvious fact: Dumonts has frequently provided valuable information about coming initiatives at Panera as well as a necessary balance to the Valuemonsters on the board who will be telling you 5 years from now what they told you 5 years ago: Ron is selling; the stock will tank.

      By the way, I know you were in Jsda. There is another beverage stock that looks to me to be as cheap as Jsda was when I first mentioned it at .75. It is LBIX. They will be turning profitable very soon and the stock sells at about .5 P/S, much lower than any other stock in the group. Among many other things, they distribute Monster for Hans in Canada and have a real winner blueberry juice in 4 flavors, called True Blue. Take a look.

    • Value

      Do not be too hard on dumonts -- It is clear that he cannot help himself. As anyone who reads this board knows, Dumonts cannot stand to have someone else disclose the inadequacies of his reasoning or the pompousness of his style. In fact, you may recall that the very first time I pointed out that he was wrong, dumonts response was that there are streets and products named for his family. That non-sequitur disclosed all that anyone ever needed to know about this fool: he thinks he is better than everyone else. Unfortunately for dumonts, it is just not true.

      IMO, the board would be better off if everyone just ignored dumonts and his self-important blather. In any event re-think-it's posts are usually quite thought provoking and interesting. I'll stick with them.

    • I can top your story!

      "Yeah, I bought 285,700 shares way back then--just on a whim, you know--and haven't sold any since. It has been a laggard in my portfolio, but not every investment works out well. Such is life."

    • Mr. Bread,

      It is a nice tale, but you'll pardon me for being a bit skeptical. Approximately 5 years ago, PNRA was roughly trading at $11/share, adjusted. At that price, 1000 share blocks were trading at a cost of $11,000. In February, 2001, the trading volume was often well below 100,000 shares per day; but we won't muddy the H2O with what that may imply.

      It is interesting to note that you were picking up change at McDs to buy more PNRA. Tell us, how large an investment portfolio did you carry to permit this purchasing of a "boat load" of 1,000 share blocks? To permit all those college educations? To permit all those diamonds? To permit retiring? To still have a remainder of a "boat load" of shares? My, you WERE successful weren't you? All on the PNRA breadwagon.

      To quote,
      <It's just bread and being 'mindless'. What a great country we live in. What a great company this is..> and what a great storyteller you are.

      Enjoy the Game.

      ReThink It

      • 2 Replies to re_think_it
      • "In February, 2001, the trading volume was often well below 100,000 shares per day;

        Well, you're sort of right Mr. re-think; in fact, back then the trading volume was often below 10,000 shares daily. The average daily volume was around 10k. My purchases (all prices pre-split) were in the $10 3/8 - $10 7/8 range with an average of about $10 5/8. The last couple of thousand were around $12. Share prices were incremented by 1/8's then and it wasn't so hard to pick up lots of a thousand shares without driving the price higher by more than 1/8-3/8. If you followed this company earlier than when I found it, you knew it was trading in the $6 range just months earlier. At the time, sellers seemed happy to part with their shares as the performance of ABP had been dismal.

        As for my investment portfolio size, you don't really need to know that. PNRA has been roughly a 14 bagger since then so let's figure an example of 20k shares then would be worth close to $3 million today, for those who were held on.

        Enjoy your weekend and have a nice day at work Monday. Mr. Bread

      • His story may not be true for him but I am positive it is true for someone else.

    • I still kick myself. I had the opportunity to buy in at $7 per share but my broker talked me out of it. It then went to $70 and split. And is now back at $70. What I could have done with that. I did eventually buy in at $30 but that pesky hindsight.

    • ??????????????

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