Based on the after hour price, the stock will take a hit tomorrow. If so, this might be a good time to add more shares. If the price decrease is 2%, I will not do anything. However, if it is 4% or more, I will definitely add more. Been doing this for many years, and believe it or not, sometimes a "bad" earnings report is a gift. Put in a limit order, and do not worry. This is a well run company. BGS will take a hit in the a.m., but will recover most of it through the day.
After reading the CC and the press release, I'm convinced that this is clearly an overreaction. I remember when after reporting a supposedly bad number, it gapped down $2 and then eventually closed higher for the day. I could see a similar thing happening tomorrow.