After reading all these posts, I get that investors are selling on the news, taking their profits and leaving the gun industry. Retail investors seem happy to buy as it goes down since the financial are so strong. My quesiton: who will be buying to bring this stock up to the proper value ($12-15 in my estimate)? If you're not buying now, you're missing out big time if the stock really will go that high. With institutional investors avoiding guns, who comprises the buy side demand after the sell off?
Not that I would mind, but 12 to 15 is not realistic. SWHC did not take out its 52 week high of 11.25. Imagine how the stock would get sold into on such a rise. I recall the previous 52 week high which had been 11.40, and that did not last but brief moment, as it got sold off. Since SandyHook, I see the effective trading range in the 9 to 11 range. Just being realistic, and with some of the fundamentals in mind. The politics clearly rule here. Good luck. (Would love to see the low teens, just do not see it happening)
I'm starting to agree with you. Any upswing and people will sell, bringing it back down. RGR PPS seems to be doing better though given similar financials; I thought SWHC would at least be in the 11's or high 10's. For SWHC to pop, will nothing short of a dividend make it happen?