hmmmmm atk not standing on its own.... to whom will go the spoils?
Look for these leading brands: Bushnell, BLACKHAWK!, Eagle, Alliant Powder, RCBS, Champion Target, Final Approach, Gunslick Pro, Primos, Bollé, Outers, Hoppe’s, Uncle Mike’s, Butler Creek and Weaver Optics.
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Savage Arms is one of the world’s largest manufacturers of firearms with products in the long-gun category. Brands include Savage Arms, Stevens and Savage Range Systems that design, manufacture and market centerfire and rimfire rifles, shotguns and shooting range systems.
With ATK spinning off the munitions division and Freedom being up for sale and SWHC being undervalued and RGR's Fifer having said publicly he'd love to have S&W, there are do many possible combinations here it hurts my head to think about then. Are you still thinking ATK buying SWHC is the most likely?
A few thoughts on ATK motivations. I think they want to let it appreciate in value with the endgame being a sale. ATK likely realizes that this is the pinnacle (a great time to divest) so they are splitting it and letting the shareholders decide what to do with their shares.
Freedom Group has conflicting product lines - Marlin and Remington compete with the Savage lines.
Ruger has conflicting product lines, rifles....shotguns...
SWHC, in my opinion, needs to diversify in the gun space, and the Savage line will let them get in. They will also get Bushnell and the accessory lines....So, in my thinking, warped as it is, SWHC is the best suitor amoung the three. There are potentially numerous others.... Is Debney up to managing a full line?? More brands??? He has done well so far, but managing a portfolio of brands requires a different skill set.
On a strict ROI guideline, the rifle line is not going to be as great as handguns...