They quit the tobacco game in the late 70's early 80's along with Playboy and penthouse. A family store and focused on consumer health. Dropped Firearms as well. This is a socially responsible company. The credit card thing happened at several other retailers and only Neiman's has stepped up to the plate. Another fine company. Both will weather this storm and be back with stong sales. I am short at the moment but I will cover soon.