"I was wondering when our monthly post about insider selling would arrive. For those who don't know why these automatic sells occur this is a good explanation linked below."
Which is why the bulk of my post was specifically about the nonsense regarding 10b-1 sales and how folks like yourself gobble it up, as though the sales meaning nothing.
A sale is a sale. For whatever reason the insider is selling. Surely you cannot chalk it up to being a positive indicator as a reflection of the company prospects - can you? If we look the other way and go by the sheeple definition fed to you by places like Investopedia, then it's a neutral indicator at best.
In my eyes, if any insider is selling for any reason, then it is a guaranteed indication that he/she believes that they will get a better return/value on their money not having it in the company's stock. It may mean using it to pay for their kid's tuition, buying a new home, or even for diversification - whatever, doesn't matter, it is still an indication that the insider places a greater value somewhere other than in the company.