Probably, the biggest weakness for the company is the flavoring of its sodas. Even though there are numerous types of syrups, critics say the sodas just don't taste as good as those in the market. However, with partnerships like Kraft, SodaStream could soon take its flavorings to another level.
Another weakness would be the company's type of market. Not many people would want to purchase a soda maker for their house, especially if they're not regular drinkers. PepsiCo is able to get product into the mouths of salty snack eaters. SodaStream, on the other hand, can only people who drink soda's regularly.
SodaStream CO2 canisters are not available in all retail stores. While it has improved distribution, this remains a major hangup."
1)Wow!!! It doesn't taste as good? Krammer and Herbie thought otherwise!!! And, you know that p@zzed off those Soda haters.I think the taste is better, especially Diet and with SodaStream, one can control the level of carbonation AND sweetness-IDIOT!!!!!
2)Does anyone understand that sentence about "salty snack eaters" being an advantage for PEP?!!!!;
3)Distribution is a hangup? How do they let a moron like this publish this #$%$?!!!!!
In 1998 I beheld the Gardners as light-bearers amid the darkness of investment education...These days they have become perpetrators of that same darkness...These days I'll read a paragraph or two and if they are written from a balanced perspective, I'll read on....These days that don't happen much...Many of their writers excel with inane reasonings. Oh well....They are motley AND foolish!