"of course soda has less shelf space...it's concentrated "
a poster commented. TRUE..but the MAIN reason tha retailers give the SODA lineup minimum space is because the $ sales results are so LOW per square ft. Checking with retailer managers, shelf stockers, and clerks. They see FUZE, Welsh's, and Tropicana products with the most frequently incoming shipments and restocking on shelves by FAR. Soda shipments are " vey few a month..with sometimes just moving the bottles forward a space or two, not case after case, and never on a end cap stacked by the 100's ". so, again..just MEH