Currently, breakfast is being served in 600 hundred restaurants in the following areas: Kansas City, Phoenix,Pittsburgh, Shreveport,Louisville, and San Antonio areas. Please see attached menu. http://www.wendysbreakfast.com/The menu looks good and the nation wide campaign will start soon.
The number/rev. will be a big improvement at the current 600+ restaurants serving the full breakfast menu. Also, Many locations are open late and this will also add to the quarters rev.Finally, new coffee sales.
I'M HUNGRY !! Thank-You for posting the menu WOW So glad I'm here .Quality is so very important and Wendy's Has It.
Wake-up, the new breakfast menu will add 12 - 15% rev. Why do you think insiders are buying. Also, food /commodity prices are on the decline.
Breakfast is cheap to make and profitable, I wish they would match McDonalds hours at least .Seems they like bankers hours ,I get off work at 4AM and only can find Dunkin and MickeyD open at 5 AM