rather than ride it down further you should consider selling before they have to reduce the dividend which is what the price of the equity is indicating. I think this could fall 10-20% if/when the dividend is cut.
A large percentage of their stores are in California and California is going to raise the minimum wage to $15 an hour over the next 5 years. Labor costs are going to go up every year and Amazon keeps cutting into retailers by offering more and more goods. I just think retail is a bad sector.