I would be more concerned there were not enough older people in the trials to properly match to the universe of people who contract the illness. you don't want people saying the sample was too healthy
Yeah AWOL. You need deepp pockets to be short. When the company is irreparably broken the truth wins out in the end. They just collapse.
Well the loss of 2/3 of a day of sales from the computer outage plus the full on effect of JCP appliance business( with lots of advertising) will further accelerate sales losses. Apparently the soft good aging of inventory is becoming a bigger deal as shoppers drop looking for clothes and shoes at Sears, meaning more dramatic clearance sales coming. Remember Kmart has a factor of customers with no transportation allowing them to shop elsewhere so their same store sales decline will be slower than Sears
Sears will get worse as JCP competes head on in appliances. Kmart has less decline going forward as many Kmart shoppers lack transportation to shop elsewhere. If they had cars they would drive to Target for example. Sears cannot drop store costs much farther as stores lose sales; they have little staff left. They are in the process of eliminating most remaining full time salaried positions backfilled with minimum wage people and advertising has been dramatically cut already. Not much left to cut at the store level. I expect no store leases will be renewed as increased rents will further accelerate store losses.
move to others online business, -1.75%, Demographic loss of customers,-2.0; Loss sales from shorter hours and less advertising and sales associates, -1.75%.So I say same store sales down 5.5% plus sales lost from store closures ,3.75%, total sales loss 9.25%.
Lets say they beat but have no evidence of turnaround and just run out of money 10 days later than previously estimated.