Considering that RSH's community and civic "role" disappeared when the Brit showed up and screwed the company AND the town, imo the civic leaders are glad to see RSH come back. I think it's funny, tho, that Kornfield is the one who talked to Magnacca. Years ago, I had email contact with Kornfield and he wrote that he'd offered Day his help and was told no need. Not long after, K said he sold pretty much all of his stock cause he saw what a mess the company was in. We all know how THAT turned out.
Tuesday’s gathering to formally open the RadioShack concept store in the new Commerce Building at Sundance Square Plaza had the feel of both a corporate reunion and homecoming celebration.
Civic leaders including Mayor Betsy Price and Fort Worth Chamber of Commerce President Bill Thornton were joined by former RadioShack executives including CEOs John Roach and Len Roberts to mark the opening of the store, which sports a retro design including historic products and old logos.
RadioShack, once one of the city’s leading corporate benefactors, has been noticeably absent from the civic scene for several years since the electronics retailer fell on hard times and started scaling back. But new CEO Joe Magnacca, who arrived in February, has made clear that he wants RadioShack to reconnect with its hometown.
That has longtime Fort Worth boosters smiling.
“He is somebody who wants to be part of the community,” said Roach, the longtime leader of Tandy Corp., as the company was formerly called. To turn its fortunes around, he said, the company needs to improve its relevance and appeal to a broad spectrum of customers. “I hope this is a good start,” Roach said.
Magnacca led a ceremony that dedicated the store to the late Lewis Kornfeld, RadioShack’s president from 1970 and 1981, who was known as a master merchandiser and father of the company’s first mass-market PC, the TRS-80. Kornfeld died in August.
Magnacca said met Kornfeld, who “schooled” him on advertising and marketing strategies and gave him a talking watch as a gift. When the new CEO asked where Kornfeld had found the gadget, Magnacca said he replied, “I bought it at your store last week!”