You have no clue what you are talking about. JCP home business is starting to take off. I can tell you for a fact the Eva Longoria home collection is on fire as is the rest of the home store. JCP has switched their home business to now be two thirds soft goods and 1 third hard goods. Exactly opposite of what prior management had.
Macy's indicated this morning how they wanted and need to get more in the soft goods home market. Exactly where JCP has positioned themselves.
Stay short the stock pal. You will see come Friday. We are stealing market share from Macy's and Friday will prove it.
We are definitely stealing market share back from Macy's. Love seeing the poor results from Macy's this morning. Lundgren just now on CNBC talked about how the more value oriented retailers probably had a better quarter. Ha! I say we are eating their lunch.
At these prices we are a steal. See everyone at $11 on Friday when we report stellar results.